The internet, YouTube especially has thousands of jokes on telemarketers. It is not a very happy observation to see that something you do to earn your bread, butter, and probably jam is a butt of jokes for so many. You spend so many sleepless nights and restless days to come up with a product/service for the sake of humanity. You make a viable business out of it. Then you launch into educating the masses about this brilliant product/service.
Social media is a great channel to create a buzz about something. The instant reach and the visibility a social media campaign creates has is unrivaled in the marketing world. You can reach out to a person one-on-one real quick. The engagement and the response rates are far high too. The only catch with social media is that a campaign does not live for long. Once the buzz is over, a campaign fades out of the minds of people. Here’s where